Programme 2023
27 JULY 2023
07h30 – 08h30
Registration
08h30 – 08h35
Introduction
Kwakye Donkor - CEO, Africa Tourism Partners, South Africa
08h35 – 08h40
Welcome Message
Christelle Grohmann - Director, BDO, South Africa
08h30 - 09h50
One-to-One Business Card Exchange & Introductions
All Participants
09h50 - 09h55
Keynote Address
Senthil Gopinath - CEO, ICCA, Netherlands
09h55 - 11h00
Insightful Presentation & Interactive Panel Discussion
Post covid MICE business market revival - A “whole-country” approach for National Tourism Organisations and Conventions Bureaux
Zinhle Zama - Acting Chief Convention Bureau Officer, South Africa
Janet Karemera - Chief Executive Officer, Rwanda Convention Bureau, Rwanda
Christelle Grohmann - Director, BDO, South Africa
Dr. Linda Pereira - Managing Director, CPL Events, UK & Portugal
Dialogue , Questions and Answers
Moderator – Lee-Ann Bac - Director, BDO, South Africa
11h00 - 11h15
NETWORKING BREAK
11h15 - 12h15
Insightful Presentation Technological innovation and digitalisation in MICE & Hospitality
Unpacking trends shaping the future of business events in Africa - an explored business and growth opportunity for small tourism enterprises and entrepreneurs
Nomasonto Ndlovu - Acting CEO, South African Tourism, South Africa
12h15 - 12h45
Contemporary Sales and Marketing - Lessons in MICE Venues
Learning about the latest sales and marketing trends for accommodation facilities, attractions and service in MICE
Davide Eduaaful - General Manager, Labadi Beach Hotel, Ghana
12h45 - 13h15
Spotlight on effective tax management in MICE business
Understanding the fundamentals of effective tax management for MICE, Hospitality, PCOs, Tour Operator and DMC businesses
Hylton Cameron - Director: Tax, BDO, South Africa
Cliff Watson - Member of the BDO International Indirect Tax Group, South Africa
13h15-14h00
NETWORKING LUNCH
14h00 – 15h00
Firechat with leading practitioners & Interactive Session
Conference & Meetings Venue Management - Applying innovative yield & revenue management - An unexplored opportunity for MICE venues, exhibition centres and facilities in post Covid-19 environment
Adele Hartdegen - CEO, Johannesburg Expo Centre, South Africa
Gorata Gabaraane - CEO, Fairgrounds Holdings, Botswana
Dialogue , Questions and Answers
Interviewer – Dr. Linda Pereira - Managing Director, CPL Events, UK & Portugal
15h00 – 15h30
Expert Presentation & Interactive Session
How to transition from an events company to becoming a destination Management Company of Incentive Planner - An opportunity for small and medium MICE or Business Events entrepreneurs or tourism enterprise
Tess Proos - Founder, Crystal Events and President SITE Africa, South Africa
15h30 – 16h30
Expert Presentation & Interactive Session
Unpacking emerging MICE business opportunities Learning to accelerate the application of new travel and “bleisure” business development models
Dr. Rob Davidson - Managing Director, MICE Knowledge UK, United Kingdom
Glenton De Kock - CEO, Southern Africa Association of Conference Industry, South Africa
15h45 – 16h30
Synthesis of the day
Miller Matola - CEO, Millvest, South Africa
17h00 - 19h00
End of Masterclass: Evening at Leisure
28 JULY 2023
08h30 - 09h30
One-to-One Business Card Exchange & Introductions
09h30 – 10h15
Learning from ICCA & Interactive Session
Spotlight on Association Meetings as vehicle to drive Business Tourism and MICE growth in African destinations
Esmaré Steinhöfel - Regional Director: Africa ICCA - International Congress and Convention Association, South Africa
10h15 – 11h00
The Gauteng Case Study
Learning about the critical steps in bidding and the role of subventions in securing iconic and mega events Interactive discussion & syndicated exercise
Nonnie Kubeka - Executive Director : Gauteng Convention & Event Bureau, South Africa
11h00 – 11h15
NETWORKING BREAK
11h15 – 12h00
Pathways to becoming a skilled MICE professional and practitioner
Understanding the career path of a MICE professional and growth opportunities Interactive discussion & syndicated exercise
Prof Nellie Swart - CMP, Tourism Management, Department of Applied Management, University of South Africa
12h00 – 13h00
Insightful Presentation: Technological Innovation & Digitalisation in MICE & Hospitaliy
Insights how to utilise new technological innovation and digital tools for MICE Business growth
Mamello Mofokeng - Co-founder & CEO, Saturated, South Africa
Nkululeko Nkosi - Co-founder & CEO, Saturated, South Africa
13h00 – 14h00
NETWORKING LUNCH
14h00 – 15h00
Experts Presentation & Dialogue
Key consideration when designing/considering sustainable and financially viable MICE venues
Tim Harlech-Jones - Executive Director, Bentel Associate International, South Africa
Dialogue , Questions and Answers
